Popula Group Company Limited – Corporate Profile
Founded in 1996 in Nanhai District, Foshan City, Popula Group Company Limited has grown into a leading manufacturer in the ventilation industry. Our state‑of‑the‑art campus spans 115,000 m², including 80,000 m² of standard workshops and office facilities, and is home to a dedicated team of over 1,000 skilled employees.
Our Brands & Product Portfolio
We operate three core brands – Popula, AMX, and Keye – offering a comprehensive range of products, including:
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Industrial fans
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Ventilation fans
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Air coolers
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Electric motors
Most of our products are patented and hold internationally recognized certifications, including CE, SASO, and UL, ensuring compliance with global safety and performance standards.
Quality – Our Cornerstone
At Popula, we treat quality as our lifeblood. Our commitment to excellence extends to every tiny detail. From R&D, mould development, sheet metal fabrication, injection molding, and motor manufacturing to final product assembly, we maintain rigorous quality control at every stage. This vertically integrated approach gives us decisive advantages in quality, cost efficiency, production speed, and after‑sales service – significantly enhancing our overall competitiveness and resilience.
We operate under the ISO 9001:2008 International Quality Management System, and our dedication has earned us numerous prestigious accolades, including:
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China Top Ten Quality Brand of Fans
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Top 500 Quality Products in China
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Guangdong Private Technology Enterprise
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Guangdong Customer Satisfied Product
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High Quality Supplier of the Canton Fair
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China International Fluid Machinery Exhibition Award
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2009 Annual Award in the Equipment Manufacturing Industry of China
…and many more.
Innovation & Sustainability
With over 20 years of experience in the ventilation sector, Popula remains steadfast in our philosophy of low‑carbon, green development, integrating Indoor Air Quality (IAQ) concepts into every design. By adopting new energy‑saving motors, eco‑friendly materials, and optimized aerodynamic duct designs, we consistently deliver products that are high‑efficiency, energy‑saving, safe, and reliable to customers worldwide.
We maintain long‑term collaborations with leading research universities and invest heavily in product R&D. Our production process employs advanced MGS and CAT automatic testing systems, while our R&D team utilizes CAD and CAXA auxiliary systems to accelerate innovation. To date, our proprietary designs have secured numerous patents and qualifications, including CB, CE, SASO, and UL certifications.
Global Reach
Our products are not only widely distributed across China but also exported to more than 70 countries and regions, including Western Europe, South America, the Middle East, Africa, East Asia, and Southeast Asia – a testament to the trust and recognition we have earned in international markets.
Our Commitment
“Supreme Quality & Professional Service” is our consistent aim. We warmly welcome partners and distinguished guests from around the world to visit our factory for guidance and business discussions. Popula Group is eager to collaborate with all friends to drive innovation, expand application fields, and strengthen mutual business growth.
Together, let’s build a fresher, smarter, and greener future.
Company Services
Popula Group is committed to delivering comprehensive, efficient, and responsive services to customers worldwide:
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Complete Sales Network – We have built a well‑developed domestic and international sales network, focusing on customer needs and actively implementing a scale‑driven strategy.
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Pre‑sales & After‑sales Support – We provide 24/7/360 sales and after‑sales service, ensuring prompt assistance at every stage.
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Quality Assurance – 100% pre‑delivery inspection; products are certified under ISO 9001:2015 (Quality Management), ISO 14001:2015 (Environmental Management), as well as CCC, CE, QS, and other product safety certifications.
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Fast Response – Sample orders can be delivered within 1 day, and all inquiries are responded to within 1 hour.
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Technical Consulting – Leveraging our strong engineering centre, we offer technical consultation and talent training services to peer enterprises in China.
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Business Philosophy – We adhere to the principles of “Integrity‑based, Pragmatic Innovation, Strengthened Management, and Striving for New Heights,” with the consistent aim of “Supreme Quality & Professional Service.”
Company History
Popula Group has grown steadily since its founding, with a history of over 30 years:
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1995–1996 – Construction began in September 1995 at the Jiushi Sanzhou Industry Zone, Deqing County, under the name “Deqing Jiushi Fan Factory.” In July 1996, the first phase – axial fans and electric motors – was officially launched.
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1997–2001 – May 1997: centrifugal fan production started. October 1998: heavy‑duty fan project commenced. In 2000, we became a member of the Guangdong Environmental Protection Industry Association and obtained the “Great Wall” certification. In 2001, we passed ISO9001 and 3C certifications, and joined the Fan Branch of China General Machinery Industry Association.
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2002 – Relocated to Xincheng Industrial Zone, Shishan, Nanhai, Foshan, and registered under the name “Foshan Nanhai Popula Ventilation Fan Co., Ltd.”, with the trademark “Popula” officially registered.
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2004–2006 – Established an aerodynamic performance testing centre; obtained CE certification; won the title of “China Top Ten Quality Brand of Fans.”
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2007–2009 – Awarded “Guangdong Customer Satisfied Product,” named “High Quality Supplier” by the Canton Fair, listed among “China Top 500 Quality Products,” and recognised as a “Most Promising Enterprise.”
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2010–2012 – Designated as a Guangdong Private Technology Enterprise; awarded “China Well‑known Trademark”; recognised as “Guangdong High‑tech Enterprise”; granted “Senior Partner” and “Officially Designated Product” status by the China Import and Export Fair (Canton Fair).
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2013–2015 – Honoured with “AAAA‑level Standardization Good Behaviour Enterprise”; axial and centrifugal fans earned the title of “Guangdong Famous Brand Products”; two new five‑storey workshops were completed, bringing the total production floor area to 80,000 m².
Today, our campus covers 115,000 m² with 100,000 m² of standard workshops, equipped with advanced laser cutters, plasma machines, machining centres, die‑casting units, dynamic balancing equipment, and other CNC machinery.
Company Team
Popula Group is powered by a professional, pragmatic, and highly capable workforce:
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Team Size – We employ over 1,300 skilled workers.
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Talent Philosophy – We follow the principle of “Virtue and Competence, Professionalism and Pragmatism, Diligence and Dedication, Win‑win Development.”
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Core Values – Integrity in business, integrity in character, common development, and shared progress.
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R&D Capabilities – We house a provincial‑level Engineering Research and Development Centre for High‑efficiency Low‑noise Fans, along with aerodynamic performance testing and motor performance testing centres. We fully utilise CAD and CAXA design systems, and employ MGS and CAT automatic testing systems during production. To date, we have obtained 85 patents and have participated in the drafting of 3 national standards.
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University Partnerships – We collaborate with Xi’an Jiaotong University on a “fan performance test data acquisition system”; with Huazhong University of Science and Technology on “bent‑swept 3D blade design and experimental research”; and with the Changchun Institute of Applied Chemistry, Chinese Academy of Sciences on “vibration‑damping fan bases and new fan development.”
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Training & Development – We maintain a systematic training system with an internal team of part‑time trainers, offering regular courses to enhance skills and overall quality.
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Employee Culture – We provide recreational facilities including table tennis, basketball courts, and karaoke, and organise annual company trips, sports events, and other activities.
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Corporate Honours – We have been recognised as a “Guangdong High‑tech Enterprise,” “Guangdong Provincial Enterprise Technology Centre,” and one of the “Top 500 Manufacturing Enterprises in Guangdong,” among many other awards.